You don’t want to pass up the opportunity to profit from your event. This includes being clever with your email campaigns to those who register for your event. You should create a confirmation email, a reminder email, a post webinar email for those who attended and for those who didn’t.
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Posted by
Kyle Brown |
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Webinar Tips | Tagged:
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Webinar Tips |
When delivering successful webinars you have to remember the webinar doesn’t start when the Presenter introduces him or herself it starts when the first participant logs on. You’ll want to capitalize on the participant’s attention when they first arrive. I have seen people sign into webinars up to 20 minutes early; rather than having them stare at 1 screen with the presenter’s bio, you should have a rotation of slides that offers information and prepares your audience for the webinar. There are many things you can present here but I would focus on providing general information about the webinar, sound check, questions, and ads.
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One of the most important tasks for delivering a webinar is to keep your audience focused on your presentation. There are many office distractions that can take away from the effectiveness of your webinar if you aren’t keeping the audience’s attention on your message. In order to keep participants focused on your webinar and not their email, the daily news, or colleagues you will need to: identify with the audience, engage your participants, and articulate your message.
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Select a Webinar Delivery Style
Your webinar can be delivered using several common techniques. Depending upon what type of content you plan to deliver and your audience, you may decide to choose one format over another. You may even choose to use portions of these techniques and create a hybrid model to best suit your needs.
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When delivering a presentation in a classroom or office you want to appear cool, confident, and collected, right? Well a webinar is no different and if you start your webinar unprepared you might appear unprofessional to your audience. By making a checklist or a “to do list” you can ensure your webinar will start smoothly. You may even want to create several checklists for your event. Here are some examples:
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Have you ever sat in a class or training seminar that was over 3 hours long? Did you leave that training feeling like you were going to retain all the information only to find that days later you only remember a few points? For some it is very hard to stay focused in a long class or training whether you are sitting in front of the instructor or your computer. Kelly Kirkpatrick writes “people become apathetic in the face of too much information.”
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